Mar 28, 2013

Essay 4 - Final draft



Jasmine Ho
Mr. Hayes
English 1A17
28th March 2013
Word Count: 1546

           The automatic glass doors of Whole Foods Market slide open welcoming you.  In a several steps distance, you can already smell the scent of freshness. A large variety, bright-colored vegetables and fruits are stacked beautifully in the refrigerators and rattan baskets.  Little blackboards with “organically grown” written are scattered around.  When you walk till the end corner, you will to see the meat section.  As you walk along, it is not difficult to see little marks of “organic” for beef, chicken, lambs etc.  In the center of the supermarket, there are many rows with different kinds of seasonings, canned food, snacks, and drinks in eye-catching packaging. All these alluring food seems waving hands to you, yelling, “Buy me! Buy me!” 
Now, what food will you pick?
            Michelle Pollan, an American author of several best-selling books on foods and nutrition, tries to answer this simple question through his book, The Omnivore’s Dilemma – A Natural History of Four Meals.  Pollan did not tell readers directly how to choose what food to eat.  In fact, he divided the book to three sections, including “industrial,” “pastoral,” and “personal.”  He begins with the exploration of the food production system, which a majority of American meals are derived.  In this section, he unfolds an astonishing fact that the majority of food we find in supermarkets or restaurants “turns out to rest on a remarkably narrow biological foundation comprised of a tiny group of plants, Zea mays (corn)” (18). Pollan spends a long chapter in telling readers how human are now living under corn.  From coffee whitener to ethanol, from cake mixes to toothpastes, from canned fruit to vitamin tablets, almost everything in our daily life are made of corn.  In the “pastoral” section, Pollan focuses on organic farming. Each topic or issue that is related to organic farming, like what is meant by organic food, how should consumers read food labels, how the “organic” fruits and vegetables we found in supermarkets or grocery stores are actually grown etc., are discussed in-depth.  In
the last section, “personal,” Pollan shares his experience of preparing and adopting vegetarian meals for him and his family, his management of his very own organic farm.  By writing out these unique experiences, Pollan wants to invite the readers to virtually experience his experience of “meal at the end of the shortest food chain at all” (277).  He wants to show us how we can integrate the theoretical information mentioned in the previous two chapters into our real lives.
When readers read The Omnivore’s Dilemma, they might feel that this book seems to be a book simply mentioning facts of the food production industry, organic farming etc., however this is not the entire picture of the text. 
In each of the three sections mentioned above, Pollan permeates his personal opinions, orientation, and arguments in between lines and words throughout the entire book. For instance, in the “Pastoral” chapter, he comments on the growing popularity of “supermarket pastoral” (134) literature after his observation in Whole Foods Supermarket.  He mentions that there is an increasing number of households choose to purchase organically grown produces in supermarkets, not because they realize the benefits of eating organically, but mainly because of the market trend. 
Pollan makes a very fair argument in this section.  I support his analyze on this current trend from the angle of ordinary consumers, explaining that it is not the sole responsibility of
consumers in resulting the “supermarket pastoral” culture.  In The Art of Simple Food, the mother of American food, Alice Waters, greatly advocates “slow food movement” in the States, which she believes, is “essential for both taste and the health of the environment and local communities” (25).  Her active advocacy raised the trend of the consumption of organic food.  Indeed, the general public knows that organic food is beneficial to both society and our health; however, they have no idea how to identify, or even where to purchase the “real” organic food.   Supermarket is the place that they can access to a variety of food in daily lives.  This created the business opportunity for food producers in marketing so called “organic” food in maximizing their profits.
Furthermore, in the “Personal” session, Pollan wants to let the readers understand that we human could “eat by the grace of nature, not industry” by sharing his “organic” experience with readers.  The ultimate goal that Pollan wants to achieve, in my interpretation, is to raise a “food revolution.” A “food revolution” means, starting off from the three meals in a day, we try our best in having a balance of contributing to the “health” of the Earth and the pursuit of tastiness. 
In my opinion, Pollan’s concept of “food revolution” and Waters’ "slow food movement” shares a similar spirit.  Both of them want to educate the public that, the most precious food are not foie gras, truffles, caviar from a Michelin three-star restaurant, but plump fruits in their natural colors, self-grown vegetables, fresh eggs, healthy cattle and sheep being grazed on meadows.  For our health and maintaining the ecological balance, we should eat more organic produce and fisheries and livestock raised under sustainable management, which the farmers do not rely on the destruction of the environment for their profit.  In order to achieve carbon reduction, we can try to consume produces grown in the nearby areas in where we are living; this could lower the consumption of fossil fuels in transportation. Concerning the labor rights, people should support fair trade, promotion of food production under conditions of equality and reciprocity. If
everyone holds the principle of "fine", "clean", and "fair", the food revolution raised by Pollan would be able to disseminate from the market, the kitchen, and on the table.
The Father of Modern Anthropology, Claude Lévi-Strauss, once stated, “food is good to eat, and to think.”  “Food” is a very broad topic. It involves a lot of issues in different perspectives.  Without “thinking” before we eat, we will keep living under the “unhealthy” loop of food production now existing in the society.  Without thinking, we will keep exploiting the normal functioning of the food chain. Without thinking, we as consumers foster the abnormal development of the food industry.  Thinking in eating not only helps us to clarify our “food orientation,” but also assist us to know and understand more about our society and ourselves.
The Omnivore’s Dilemma starts off as an inquiry that leads into persuasion and convince. In the beginning, Pollan asks questions which “legwork (research) is needed in order to answer them” (12).  The questions are mainly his concerns on the source of our food and how are food processed before they are sold supermarkets.  Pollan then investigates the food product to answer the question marks in his head.  In this part, he integrates lots of “they says” in his description of the behind the scene of food processing. The insertion of what local farmers, food manufacturers, Secretary of Agriculture etc. says implies what Pollan tries to “inhabit the world view of those whose conversation you [he] is joining, try to see their argument from their perspectives” (31).  Along the long section of the food-
manufacturing story, Pollan starts to persuade and convince you that the way of eating and living of majority of people is unhealthy.  His persuasion is not simply achieving in winning the readers’ support towards his claim, but he also tries to “brings about change in the world” (242) as mentioned in The Aims of Argument by Cruises and Channel.  As mentioned above, one of the ultimate goals of Pollan in writing this book is to make readers reflect their current life style and their food orientation after going through all the unknown facts of food.
All in all, The Omnivore’s Dilemma is an easy-to-read book.  The topic of it has a very close relationship with our daily lives, which can easily attract student’s attention to it and have the interest to read such a long length book.  Though this book tends to be more of a factual-based, various kinds of argumentative writing skills and techniques are implied throughout the chapters.  However, how Pollan convinces and persuades readers in supporting his claims is relatively implicit and subtle comparing to other authors, who write their books in a very strong argumentative style.  This might be difficult to learners who are new to the concepts raised in The Aims of Argument and They Say/I Say.  They might encounter difficulties in identifying the various characteristics mentioned in the two textbooks.  Therefore, I do not think this book is appropriate as a teaching text for an English 1A course; however, as a leisure book, I would highly recommend it to all teenage and adult readers.



Works Cited
Crusis, Timothy W. and Channel, Carolynn E. The Aims of Argument: A Brief Guide. 7th ed. New York: Mc Graw Hill, 2011. Print.
Graff, Gerald, and Cathy Birkenstein. They Say/I Say: The Moves That Matter in Academic Writing. 2nd ed. New York: Norton & Company, Inc., 2010. Print.
Pollan, Michael.  The Omnivore’s Dilemma – The Natural History of Four Meals.  New York; Penguin Group (USA), 2006. Print.
Waters, Alice.  The Art of Simple Food.  New York; Clarkson Potter, 2007. Print.




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